SPM Resorts launched a new vacation rental website, SPMvacations.com, to showcase all of our destinations and the resorts in our vacation rental program. This website features fresh and search-optimized content, and is a place for families to browse affordable vacations in popular destinations. Using our email marketing system, any visitor that gives us their email address will receive a special promo code to book a vacation at any resort in our vacation rental program. Since its launch, the website has received great traffic and the coordinating social media campaign has been a big traffic driver to the site. We expect it to be one more tool to generate vacation rental revenue for the resorts we manage.
May 2, 2014